Starting your own business is a challenge, but with a proven franchise model you can build on a solid foundation. The self-storage market, which has seen impressive growth in recent years, offers excellent opportunities here. The innovative and sustainable concept of STORE ROOM, one of the leading self-storage providers in Austria, offers an attractive entry point for new entrepreneurs.
In this blog post, we show the advantages of franchising as a business model and how STORE ROOM, as a franchisor with its digital, automated business model, supports partners in successfully gaining a foothold in the self-storage industry.
Franchise as a useful business model
Franchising offers several advantages, both for the franchisee and for the franchisor. Franchising can be an attractive investment opportunity as it offers a balance between entrepreneurial involvement and the support of an established system.
Advantages for the franchisee
- Proven business concept: You benefit from an already proven and successful business model.
- Brand awareness: Use of an established brand, which makes customer acquisition easier.
- Support and Training: Franchisors offer extensive training and ongoing support.
- Marketing: The franchisor often takes over central marketing activities, which reduces costs and effort for the franchisee.
- Lower risk: By using a proven business model, the risk of failure is lower than with a start-up.
Advantages for the franchisor
- Expansion without large capital investment: Rapid expansion without having to invest a lot of capital yourself.
- Scaling: Rapid growth by opening multiple franchise locations.
- Franchise fee income: Regular income from franchise and license fees.
- Brand presence: Increased brand presence and awareness through a larger number of locations.
- Local market knowledge: Franchisees bring valuable knowledge of local markets.
What is self-storage?
Self-storage refers to the concept of renting out small storage compartments to private individuals and companies. The market is constantly growing due to increasing urbanization, increasing mobility and the trend towards minimalist lifestyle. Many people need additional storage space for their personal belongings, furniture or company documents.
Who or what is STORE ROOM?
- Digital access granting: Customers can grant other people access to their storage compartment via the app.
- Optimized processes: Automated booking and administration processes reduce effort and increase profits.
- Sustainability: Photovoltaic systems enable CO2-neutral operation, and one square meter of rainforest is purchased for every m2 rented.
The STORE ROOM franchise concept
Advantages of the STORE ROOM franchise
- Low investment costs: The costs depend on the location size, manufacturing costs and the operating concept. However, compared to other franchise models, the costs are relatively low.
- Attractive income: The European average income in 2022 was €290 per rented square meter. Self-storage has proven to be strong in growth and resilient to crises.
- Flexible time commitment: Smaller locations can be operated with just a few hours of effort per week. For larger locations, the individual effort increases accordingly.
- Support in location search and planning: STORE ROOM uses its real estate contacts and provides support with location planning.
- Professional marketing: Franchise partners can rely on the already established marketing concept without having to be an expert in digital presence, branding, graphics and design themselves.
What’s special about STORE ROOM
STORE ROOM has created a competitive advantage through innovative digitalization and automation:
- Digital booking and management: Customers can book storage compartments completely digitally.
- Electronic lock system: Access to the storage compartment can be controlled using a smartphone app.
- Optimized automation: Efficient processes minimize effort and increase profits.
- Digital access granting: Customers can grant other people access to their storage compartment via the app.
- Optimized processes: Automated booking and administration processes reduce effort and increase profits.
- Sustainability: Photovoltaic systems enable CO2-neutral operation, and one square meter of rainforest is purchased for every m2 rented.
Why enter the self-storage market?
Experience and industry knowledge
Growth potential and expansion
STORE ROOM’s franchise model offers a unique opportunity to enter a growing market and benefit from an innovative, automated and sustainable business model. With comprehensive know-how, digitalized processes and a proven marketing concept, STORE ROOM enables its franchise partners to have a smooth start and long-term success in the self-storage industry. The combination of modern technology, first-class support and a sustainable approach creates an ideal basis for aspiring entrepreneurs to successfully establish themselves in this dynamic market.
Immerse yourself in the world of self-storage and take advantage of the opportunity to start your own business with STORE ROOM!
